GoPro Up On Launch Of HERO8 and HERO MAX Cameras

GoPro Up On Launch Of HERO8 and HERO MAX Cameras
October 2, 2019


The shares of GoPro Inc. (Nasdaq: GPRO) closed on Tuesday at $5.28, up $0.10 or 1.83% from the previous close, following the launch of a new range of action cameras. The launch of the high-end range of cameras is an attempt to turn the company profitable in the coming quarters. In anticipation of the launch of the new range of cameras, the stock has appreciated roughly 44% in the last month.

The company’s CEO Nick Woodman, while announcing second-quarter results, stated that GoPro is “on track” to turn profitable in the second half of 2019. If the high-end cameras launched by the company yesterday receive good response from the public, then the company will certainly make a turnaround.

The San Mateo, California-based company launched two new cameras, HERO8 Black and HERO MAX. The HERO8 Black guarantees better video stabilization. Furthermore, according to the company, the gadget features better audio and wind suppression. The camera is offered for $399. To increase the camera’s capabilities, the company is also offering Black modular accessories, or mods, starting at a price tag of $49.99. Additionally, GoPro has also introduced Max dual-lens camera for $499. Including an ultra-wide lens, the dual-lens camera features four digital lenses.

In comparison to HERO7 Black, the HERO8 Black weighs 14 % less and offers a 12-megapixel camera sensor with enhanced HDR for improving pictures and video in low lit spots. The camera is also incorporated with HyperSmooth 2.0 video stabilization technology that facilitates smoothing out uneven video, reduce wind-noise and take pictures with 4K resolution.  High-quality slow-motion video is also possible with the camera.

The HERO MAX consists of two lenses with the ability to create videos with 5.6K resolution in 360 degrees. To cover more scenery in pictures and videos, the camera offers a Max SuperView ultra-wide mode. The HERO MAX has the ability to live-stream in 1080p and also provides a choice of allowing people to automatically backup videos and photos to the cloud. With six microphones, GoPro claims that the camera will give the “best stereo sound ever.”

The company also unveiled three different kinds of modular add-ons for the cameras. For $80, GoPro offers Display Mod with a 1.9-inch display that can fold on both sides of the camera and assist in framing pictures and videos in a better manner.

Additionally, the company is offering a $50 waterproof Light Mod and a Media Mod, which permits the user to attach both the Light Mod and Display Mod to GoPro camera’s top. On October 15th and 24th, the company intends to start shipping HERO8 Black and HERO MAX, respectively. The launch of new cameras is expected to keep the stock bullish in the short-term.

Technically, the stock has closed above its 50-day moving average. Additionally, the stochastic oscillator is rising towards the bullish zone. As a result, we can expect the stock to appreciate further in the short-term.

gpr - technical analysis - 2nd Oct 2019

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Sammy is our forex expert, with over 20 years experience in the financial sector, she will be keeping you up to date with the ups and downs of currencies around the world

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